John Rosengren
Writer John Rosengren focus of February 7 event
Registration is
underway for the next event in MMPA’s 2012 Education Series. Award-winning
freelance writer John Rosengren leads a discussion about finding, writing, and
running stories that transcend various platforms and endure over time.
He'll draw upon his 30 years of experience writing stories for more than
100 publications, ranging from Reader's…
By Michael Lotti
Keeping
in the swing with specialty publications
Minnesota’s long, harsh winters
(2011-2012 excepted, to be sure) may make the golfers of our state even more
passionate about their sport than, say, their Floridian counterparts. At least,
they’re passionate enough to support four issues of Minnesota Golfer each year. We caught up with Warren Ryan, Minnesota Golfer’s editor, as he and his
staff were…
Recent hires represent new leadership at Minnesota Business magazine, as a new
publisher, editor in chief, and assistant editor have joined the publication,
owned by Tiger Oak Publications. In May, Stefani Pennaz was hired as publisher. More
recently, Sheri O’Meara joined the staff as editor in chief and Dana Johnson as
assistant editor.
Pennaz previously worked as director of advertising
for the…
By Sherry Collins
Prepare yourself to capture compelling multimedia
Are
you really set up to do multimedia? Here’s what you need according to Al
Tompkins, senior faculty for broadcast and online, from the Poynter insitute.
Phone Ipod, backup
ipod (to record on) and external mike Backup battery
for phone Card reader Extra SD cards 16 GB minimum
thumb drive (Tompkins carries at least 3) IFB earpiece
(get a belltone…
By Michael Lotti
By the time his session, “10 Laws of Interactive Storytelling” was about to end, Al Tomkins was only on Law #4. Why? He and his audience were having too much fun with the first three laws he introduced and with demonstrations of the “really cool websites” that he knows so much about. Tomkins’ main point: Interactive storytelling creates better web traffic, more advertising dollars, and—most…
