FinePrint February 16, 2012


Become the Designer We’re All Talking About

2012 MMPA Excellence Awards Design Contest It’s 2012 and the clock is already ticking toward this year’s Excellence Awards gala. Even though the year has just begun, it’s nearly time to pick the first big winner of the event—the poster design! Each year MMPA challenges its talented membership to design the official poster for the event.  The winning entry is used to promote the Excellence Awards…

Find a Writer You Love

Society of Professional Journalists matchmaking event Feb. 23 Freelance writers have the opportunity to “speed date” Minnesota editors at the “Freelance Love” event hosted by Minnesota Society of Professional Journalists (SPJ) at 6 p.m. Thursday, Feb. 23. After a social hour, writers will have the chance to pitch story ideas, share work examples and meet with multiple editors from Minnesota newspapers,…

If It Was Easy, Everybody Would Be Doing It

Jim Tarbox, editor, History Channel Magazine

Audience development discussion offers perspective on common mistakes.  Apparently if you’re not making mistakes, you’re not working hard enough—if you’re working at all. That was the consensus point presented by circulation/audience-development (CAD) experts Rebecca Sterner, Hervey Evans, and Aileen Hough at an MMPA educational event/roundtable presented Jan. 18 at the Good Sam Media (formerly Affinity…

Make the Mob Work For You

CAD track at 2012 Summit & Expo puts the experience of this mob at your fingertips. More than any other, the Circulation/Audience Development (CAD) track the 2012 MMPA Summit & Expo delivers the mob mentality. While for some “the mob” brings to mind a popular game show and others may immediately think of John Gotti and the Gambino crime family of New York City, CAD professionals attending the…

Registration for 2012 Summit & Expo Now Open

Visit to reserve your place at the year's biggest publishing event. By taking advantage of the early bird discount, which runs through March 19, and reserving your spot now, you can save $55 from the regular admission to the event. The regular member rate of $250 and nonmember rate of $350 are offered at $195 and $295, respectively, for early registrants. Bringing your office? You can save…

Registration Open for March 14 Education Series Event

Video for the web: relevant, powerful, and completely out of control Hollywood back-lots, streets of Tehran, Highway Patrol dash-cam, Italian cruise ship: Web video is equally relevant, powerful, and challenging. Come explore finding your voice, your audience, and the tools of technology to go global with your content. North American Media Group’s web wizard Wes Thomsen presents some of the…

The Exies: MMPA Excellence Awards In-Depth

Continuing coverage puts the 2011 winners in your hands throughout 2012 By now, you’re used to getting MMPA’s FinePrint twice a month, and we’re gussing that you have even begun to realize that when it comes to MMPA, you’ll see it in FinePrint first. FinePrint, however, is getting ready for a “first” of its own, and we’re sure you will be as anxious as we are to see it. The Exies: MMPA Excellence…

Upcoming Events

FEBRUARY 23, 2012

February Happy Hour

MARCH 14, 2012

Education Series - Video for the web: relevant, powerful and completely out of control

APRIL 26, 2012

Summit & Expo

May 16, 2012

Education Series - Planning Your Gift Subscription Strategy